ITI hosts Jonas Frich
The Interactive Technologies Institute hosted Assistant Professor Jonas Frich from Aarhus University at Beato Innovation District for an insightful talk on the intersection of creativity and Human-Computer Interaction. The event, organised by the Interactive Technologies Institute’s member Diogo Cabral this March, attracted a diverse audience of researchers and students.
Jonas Frich’s talk, titled “Shaping the Future of Creativity: Technological Trends and Transformations in HCI,” was given within the scope of his research visit to the ITI and provided a comprehensive overview of the evolving relationship between technology and human creativity. Drawing from his research, Frich outlined three pivotal advancements poised to redefine the creative landscape.
The first trend Frich highlighted was the pursuit of sustainable creativity, emphasising the integration of increased data and perspectives. By harnessing data-driven insights, Frich argued, creative professionals can cultivate more environmentally conscious and socially responsible practices.
As his second point, Frich underscored how Generative AI has empowered individuals by generating numerous novel ideas and enhancing their implementation. He suggested that this technology holds immense potential to democratise creativity and foster innovation across various domains.
In the final segment of his talk, Frich delved into forthcoming changes in the creative process. He proposed that as technological advancements continue to unfold, the emphasis will shift towards convergent thinking, where synthesising diverse ideas becomes critical. Moreover, Frich predicted a more equitable distribution of creative skills catalysed by emerging technologies and collaborative frameworks.
